Reputation management may be the single most important investment you make in your business. Consumers today use search engines, social media, review sites and personal contacts to research decisions before they make them. How your business is perceived on the world wide web could be the difference between success and failure.
Our experienced reputation management team will build a positive reputation for your business no matter who is searching for your company online – customers, clients or coworkers. We create positive content while limiting negative opinions online. Our services include:
Business Profile Content – We make sure your business information is accurately listed on all major directories and search engines. This increases your “search” reputation for search engines like Google and Yahoo and also reduces the chance that a competitor has hijacked your listings.
Content Development & Optimization – We focus on writing and publishing content that will perform well on search engines so you dominate your search categories. The best defense against negative content is to have your positive content display higher on search results.
Manage Review Sites – A recent study by eMarketer showed that 89%of consumers say online reviews influenced a recent purchase decision. Our reputation management team will work with you to implement a process for obtaining positive customer reviews on Google, Facebook, Yahoo, Trip Advisor, Yelp, Yellow Pages and other relevant review sites and help limit any damage from a negative review. No business has a 100% customer satisfaction rate, our goal is to help you highlight the positives and limit the negative impact when a negative occurs.
Monitoring & Reporting – We monitor the web and online conversations and report to you any online issues that require your attention, support you in drafting a response